The company of soft drinks Coca Cola, announces for the year a decrease in electricity consumption globally. What does Coca Cola have with this? Well it has … Because they thought of a new product that could cool off. So..adio refrigerators and other refrigerated windows: D.
New bottling technology used by the company in the first phase only for the brand Sprite, will create ice in the drink when the container is undone. The new product that will use this bottling technology will bear the name Sprite Super Chilled, and will be launched in the UK. If Sprite Super Chilled It will be successful, the company will extend the new technology and to the other brands of its soft drinks.

Source: marketingweek.co.uk